Multichannel
April 12, 2012
By Tricia Carr
Sephora is strengthening its position in the mobile space by not only revamping the company’s mobile site and iPhone application for a better consumer experience, but also deploying more in-store iPad kiosks to drive sales.
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","iv":"adc95a93a5416d26bbb291ecf10d4912","s":"f9cf4e4fbb09d4e4"}
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