Retail
October 10, 2018
Retailers and shoppers have different expectations for fashion technology. Image courtesy of Ferragamo
By Sarah Ramirez
Shoppers and retailers are not on the same page when it comes to the future of fashion technology, with many brands investing in high-tech features that have little to no traction among today's customers.
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","iv":"f6ed9c3fdae868becc6778a31ae34d70","s":"7553f26d9d98d21c"}
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