Retail
October 10, 2018
Retailers and shoppers have different expectations for fashion technology. Image courtesy of Ferragamo
By Sarah Ramirez
Shoppers and retailers are not on the same page when it comes to the future of fashion technology, with many brands investing in high-tech features that have little to no traction among today's customers.
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","iv":"233cf308ddd4d4a5bd06195a2baa00fe","s":"5b8d7af87bfa7aef"}
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