Retail
October 10, 2018
Retailers and shoppers have different expectations for fashion technology. Image courtesy of Ferragamo
By Sarah Ramirez
Shoppers and retailers are not on the same page when it comes to the future of fashion technology, with many brands investing in high-tech features that have little to no traction among today's customers.
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","iv":"ab3e72e5c3ad0b92fa7aefc6468193c2","s":"179e936a3358fab3"}
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