Retail
October 10, 2018
Retailers and shoppers have different expectations for fashion technology. Image courtesy of Ferragamo
By Sarah Ramirez
Shoppers and retailers are not on the same page when it comes to the future of fashion technology, with many brands investing in high-tech features that have little to no traction among today's customers.
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","iv":"41e33f42255fd9f394b879ef5a12dba6","s":"5337443abc935242"}
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