Retail
July 9, 2021
A new report explains how a slow webpage can cost a brand. Image credit: Radial
By Katie Tamola
As consumers double down on ecommerce, luxury brands and retailers must be cognizant of site speed as a critical factor in converting a sale.
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","iv":"6228f93c614ead57b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