Today in luxury marketing
Gilt Groupe’s founder shares her secrets
Why do powerhouse luxury brands want to sell on Gilt? First, it gives them an opportunity to sell unsold merchandise from the past season on a generally trusted platform - most of what Gilt buys in is on consignment. Second, it gives them a way to learn their customer, according to Tribaspace.
Click here to read the entire story on Tribaspace
{"ct":"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","iv":"5f760d919ab7feeab19fe061a77af6c9","s":"c7b998a4588c912a"}