Today in luxury marketing
Gilt Groupe’s founder shares her secrets
Why do powerhouse luxury brands want to sell on Gilt? First, it gives them an opportunity to sell unsold merchandise from the past season on a generally trusted platform - most of what Gilt buys in is on consignment. Second, it gives them a way to learn their customer, according to Tribaspace.
Click here to read the entire story on Tribaspace
{"ct":"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","iv":"b662125351caf96cfcbfabb79347c448","s":"19883b68128051ba"}