Internet
January 17, 2013
By Tricia Carr
NEW YORK – A Swarovski executive at Luxury Daily’s Luxury FirstLook: Strategy 2013 conference said that coming off as an accessible luxury brand by being present on multiple digital channels will not dilute a brand’s prestige in today’s connected marketplace.
{"ct":"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","iv":"fce0048f8088e1afdb7d92fd13536735","s":"b93211b8fd205cc8"}
Share your thoughts. Click here