Multichannel
September 9, 2014
Tag Heuer's McLaren MP4-C12 watch
By Nancy Buckley
Swiss watchmaker Tag Heuer is revisiting a prior campaign to align the brand with its ambassadors and their achievements in athletics, art and science.
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","iv":"951fc13256efedc0387a588d5af1593c","s":"a4b8e635c38f3ab6"}
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