Multichannel
September 9, 2014
Tag Heuer's McLaren MP4-C12 watch
By Nancy Buckley
Swiss watchmaker Tag Heuer is revisiting a prior campaign to align the brand with its ambassadors and their achievements in athletics, art and science.
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","iv":"109c2675ce23384dce2612139f434b07","s":"b932272142fe1927"}
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