NEW YORK – Retailers should create an enjoyable experience for shoppers by taking a complex customer journey and simplifying the steps to the purchase decision, according to the CEO of my-wardrobe.com who spoke at National Retail Federation’s Retail’s Big Show 2013.
{"ct":"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","iv":"f6d505ad7290d719cacef59b27a03707","s":"25f9235dac0fd29d"}