Out of home
December 30, 2011
By Kayla Hutzler
New York’s yellow taxicabs offer a location-based, video advertising platform with Taxi TV that can put luxury brands in direct contact with the city’s affluent tourists and residents.
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","iv":"dd5f0af389b6a06866e37627e5b91ca9","s":"04466ae75f2ee535"}
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