Out of home
December 30, 2011
By Kayla Hutzler
New York’s yellow taxicabs offer a location-based, video advertising platform with Taxi TV that can put luxury brands in direct contact with the city’s affluent tourists and residents.
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","iv":"693285420bfcefe50a728392d94f6b08","s":"9a4a50ae0dce1653"}
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