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Fragrance and personal care

Technology offers personalization opportunities

May 10, 2018

Fashion influencer Luanna Perez for Furla, fall/winter 2016 Milan Fashion Week

 

By Nancy Buckley

NEW YORK – Consumer data is often first thought to be creepy, but if used in the correct manner, it can elicit a new level of personalization among brands and consumers.

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  1. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  2. Louis Vuitton introduces Visionary Journeys Seoul
  3. Gucci studies connection in spring/summer 2025 campaign
  4. Exclusive Resorts purchases Inspirato for $59M
  5. Prada taps ‘Re-Nylon’ profits to resource environmental education
  6. For high-end fashion brands, wellness is the ultimate luxury
  7. Luxury Unfiltered: Why luxury must evolve from product to purpose to stay relevant
  8. Dior, Rizzoli to release book on Lady Art project
  9. Savannah College of Art and Design debuts SCAD LUXE research center
  10. Veuve Clicquot debuts après-ski activations
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