Multichannel
October 18, 2012
By Tricia Carr
NEW YORK – A Tod’s executive at the Luxury Interactive 2012 conference said that affluent males are twice as loyal as female consumers and can be reached best via email, brand partnerships and a lifestyle-based digital marketing approach.
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","iv":"233d0abe58188a1436cf2d525b8c2934","s":"c4f2827d437a6cf6"}
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