Multichannel
October 18, 2012
By Tricia Carr
NEW YORK – A Tod’s executive at the Luxury Interactive 2012 conference said that affluent males are twice as loyal as female consumers and can be reached best via email, brand partnerships and a lifestyle-based digital marketing approach.
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","iv":"e3f9bf354df7e3ac4b066053ba85c195","s":"5c95e130392d0df1"}
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