Leather goods manufacturer Tod’s is targeting affluent consumers with an iPad application that explores the craftsmanship and the collaboration between the brand and Milan’s opera house, Teatro alla Scala.
The “An Italian Dream” application shows each step of the creation process of Tod’s D-bag and Gommino. The application allows users to browse collections and view virtual themed lifestyles.
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","iv":"8fd4b37b5497fbf89e5efdc3a326d314","s":"d31c250140a015d6"}