Leather goods manufacturer Tod’s is targeting affluent consumers with an iPad application that explores the craftsmanship and the collaboration between the brand and Milan’s opera house, Teatro alla Scala.
The “An Italian Dream” application shows each step of the creation process of Tod’s D-bag and Gommino. The application allows users to browse collections and view virtual themed lifestyles.
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","iv":"2d30076f3dc526450c7d4fae9789574c","s":"51e204c628ee05a9"}