Blog
June 26, 2017
SK-II's The Expiry Date reinforces that age is just a number. Image courtesy of SK-II
By Staff reports
Consumer involvement was on marketers' minds as they reinvented the recruitment process and opted for user-generated content over traditional casting.
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","iv":"61fafb74146af7422bbc50e03e72ea2f","s":"6ff9ebe351af04dd"}
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