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Blog

Top 5 brand moments from last week

July 3, 2017

Paris-based JonOne is the latest Hennessy V.S artist collaborator. Image courtesy of Hennessy

 

By Brielle Jaekel

Film and social media are tools that all brands leverage in the hopes of attracting consumers, but luxury marketers are known for taking these traditional tropes and putting a unique spin on them.

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  1. Delvaux follows city rhythm in ‘A Brilliant Idea’
  2. Vacheron Constantin unveils four Louvre-inspired Métiers d'Art timepieces
  3. Luxury Unfiltered: Luxury's listening problem is worse than the industry thinks
  4. Prada taps ‘Re-Nylon’ profits to resource environmental education
  5. Luxury Unfiltered: Why standard operating procedures are luxury’s billion-dollar mistake
  6. Dior traces fashion heritage at SCAD FASH Museum
  7. Gucci studies connection in spring/summer 2025 campaign
  8. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  9. How Four Seasons used technology to navigate COVID and elevate travel
  10. Mercedes-Maybach takes to driver’s seat for ‘The Devil Wears Prada 2’
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