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Blog

Top 5 brand moments from last week

November 4, 2019

The Atelier Versace fragrance campaign celebrates the interactions between its dressmakers and models. Image courtesy of Versace

 

By Staff reports

Luxury brands are centering their marketing on culture, whether aligning with a sporting event or hosting their own music festival.

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  1. Ecommerce growth underscores need for frictionless retail
  2. Valentino introduces branded version of card game
  3. Small designers in spotlight on Inauguration Day
  4. Gucci launches North Face collaboration online
  5. How Estée Lauder Cos. personalizes digital engagement for beauty shoppers
  6. Net-A-Porter hosts fashion comeback
  7. Re/Max empowers luxury agents with new marketing platform
  8. Nicholas Kirkwood revives Andy Warhol print to mark Chinese New Year
  9. Burberry shares cinematic campaign for Chinese New Year
  10. Jean Paul Gaultier challenges consumers to see who the "real man" is
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