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Blog

Top 5 brand moments from last week

November 11, 2019

Lexus' December to Remember campaign is entering its second decade. Image courtesy of Lexus

 

By Staff reports

As digital video becomes an increasingly important customer engagement channel, luxury brands are thinking outside the box with alternative film concepts.

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  1. Louis Vuitton courts rapper Future as ‘Friend of the House’
  2. Longines announces latest Ambassador of Elegance
  3. Moncler returns to the slopes for Grenoble campaign
  4. Ruinart reveals annual Carte Blanche creative collaboration
  5. Rosewood London opens ski-inspired winter terrace
  6. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  7. Raffles, Christofle premiere exclusive dining experience
  8. 85pc of recent, pending Gen Z car buyers considering luxury vehicle purchase: report
  9. Capri Holdings closes Versace divestiture
  10. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
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