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Blog

Top 5 brand moments from last week

November 11, 2019

Lexus' December to Remember campaign is entering its second decade. Image courtesy of Lexus

 

By Staff reports

As digital video becomes an increasingly important customer engagement channel, luxury brands are thinking outside the box with alternative film concepts.

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  1. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
  2. Kering consolidates jewelry houses into new division
  3. Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
  4. Global luxury market to grow by up to 4pc in 2026: Kearney
  5. Bentley nears $3B in annual sales, growth slows
  6. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  7. Sephora teams with F1 Academy
  8. Lexus heads to Twitch for music-fueled tribute
  9. Saks Global draws additional funds from $1.75B bankruptcy financing package
  10. Luxury Unfiltered: How German luxury automakers lost the plot
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Global luxury market to grow by up to 4pc in 2026: Kearney
Follow @LuxuryDaily for the latest in luxury news
Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury

Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
Kering consolidates jewelry houses into new division
Saks Global draws additional funds from $1.75B bankruptcy financing package