Marketing
May 10, 2019
Launchmetrics believes the "influence funnel" is key. Image credit: Alexander Wang
By Brielle Jaekel
NEW YORK – As luxury brands learn how to cater to their likely future consumers without alienating their existing customers, they need to think about different voices instead of different channels.
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","iv":"0f8035864d3e2ea5d824784759440adc","s":"a405c8af01677ac8"}
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