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Contemporary logo push revitalized interest in Gucci, says CEO

April 6, 2016

Gucci fall/winter 2015 campaign, Gucci Blossom motif Gucci fall/winter 2015 campaign, Gucci Blossom motif

 

By Jen King

VERSAILLES, France – Serving as a bond to a brand’s past, the logo has long been debated, but contemporary updates can cement brand iconography in fashion’s future, according to Gucci’s president/CEO at The New York Times International Luxury Conference on April 5.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  4. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  5. Dior, Rizzoli to release book on Lady Art project
  6. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  7. Ruinart reveals annual Carte Blanche creative collaboration
  8. Seabourn to broadcast 2026 World Cup aboard luxury cruises
  9. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  10. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
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‘Sound. Elevated.’ from Bang & Olufsen marks centennial
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Dior, Rizzoli to release book on Lady Art project