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April 26, 2024
  1. La Mer appoints first male brand ambassador
  2. Mercedes-Benz adds celebrity touch to G-Class rollout
  3. Porsche named official electric vehicle of 2024 Met Gala
  4. Sofitel leverages local ties in new campaign film
  5. Double-digit growth streak continues at Hermès
  6. 42pc of American luxury shoppers buying high-end items as 'rewards': YouGov
  7. Tod’s unveils ‘Art of Craftsmanship’ exhibition at Venice Biennale
  8. Prada Group sees first quarter sales rise 16pc
  9. Gucci makes splash with 'Lido' collection
  10. Richemont unveils plans for Watches and Wonders Geneva
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What global luxury brands can learn from Chinese tea chains

January 12, 2022

Hey Tea received a $500 million cash injection last summer from investors like Tencent. Image credit: Shutterstock Hey Tea received a $500 million cash injection last summer from investors like Tencent. Image credit: Shutterstock

 

By Avery Booker

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  1. La Mer appoints first male brand ambassador
  2. Mercedes-Benz adds celebrity touch to G-Class rollout
  3. Porsche named official electric vehicle of 2024 Met Gala
  4. Sofitel leverages local ties in new campaign film
  5. Double-digit growth streak continues at Hermès
  6. 42pc of American luxury shoppers buying high-end items as 'rewards': YouGov
  7. Tod’s unveils ‘Art of Craftsmanship’ exhibition at Venice Biennale
  8. Prada Group sees first quarter sales rise 16pc
  9. Gucci makes splash with 'Lido' collection
  10. Richemont unveils plans for Watches and Wonders Geneva
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