Luxury Daily
World’s leading luxury business publication
Sep. 29, 2020
  1. Day's wrap: Aston Martin, China and Givenchy
  2. British automaker Aston Martin undertakes first single-home residential design project
  3. China luxury market to grow 20-30pc this year: BCG-Tencent
  4. Luxury flagships will remain key for brands to connect with consumers
  5. Digitization essential for luxury brands to prevent supply chain, overstock issues
  6. More luxury fashion and beauty brands should dive into games. Here is why
  7. What does LVMH and Tiffany’s battle mean for the luxury industry?
  8. Bergdorf Goodman's Darcy Penick: Luxury Woman to Watch 2019
  9. Christie’s set to create auction record with Indian Mughal and maharajas jewelry sale
  10. Dior explores global flower sourcing with interactive map
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Fragrance and personal care

What luxury beauty brands can learn from e.l.f. Cosmetics about digital

August 25, 2020

Ekta Chopra, CTO of e.l.f Cosmetics, shared ideas on how beauty brands can adapt to the realities of a digital-only retail world at virtual eTail. Image credit: eTail Ekta Chopra, chief technology officer of e.l.f Cosmetics, shared ideas on how beauty brands can adapt to the realities of a digital-only retail world at virtual eTail. Image credit: eTail

 

By Dianna Dilworth

When the ecommerce channel took off during the pandemic this year, e.l.f Cosmetics was well prepared.

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  1. Day's wrap: Aston Martin, China and Givenchy
  2. British automaker Aston Martin undertakes first single-home residential design project
  3. China luxury market to grow 20-30pc this year: BCG-Tencent
  4. Luxury flagships will remain key for brands to connect with consumers
  5. Digitization essential for luxury brands to prevent supply chain, overstock issues
  6. More luxury fashion and beauty brands should dive into games. Here is why
  7. What does LVMH and Tiffany’s battle mean for the luxury industry?
  8. Bergdorf Goodman's Darcy Penick: Luxury Woman to Watch 2019
  9. Christie’s set to create auction record with Indian Mughal and maharajas jewelry sale
  10. Dior explores global flower sourcing with interactive map
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