In-store
April 12, 2013
By Tricia Carr
Luxury marketers that are looking to create a retail venue with the same effect as Christian Dior’s limited-time transformation of Harrods should sharply tailor the concept.
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","iv":"fd6670c1436790996b1b5c7ba6cf4ca6","s":"1056bbcc742fbc6c"}
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