In-store
April 12, 2013
By Tricia Carr
Luxury marketers that are looking to create a retail venue with the same effect as Christian Dior’s limited-time transformation of Harrods should sharply tailor the concept.
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","iv":"81df102ecc4e1dc6bdfc8a4a22f359de","s":"578da679b97a62e7"}
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