The majority of consumers in China are using mobile messaging application WeChat as their sole source for interaction with brands, daily tasks and communication with others, and marketers are learning how to leverage this to their advantage and recreate this tactic overseas.
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","iv":"a6e2e434cde5789296f23b91c4539332","s":"d3380a3f91937e3a"}