Multichannel
August 11, 2014
The Wanelo iPhone app
By Chantal Tode
While mobile-only shoppers make up only a small percentage of consumers, retailers would still be wise to understand their needs because not only are they growing but they can provide important insight into how multichannel shoppers’ needs are evolving.
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","iv":"2a971a7c78e9c53ad1027ceb909fc43f","s":"c7dfa57d0ac8a992"}
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