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Worry-free strategies that luxury brands can learn from China

April 23, 2020

Western luxury brands can learn from the rise of the worry-free narrative in China, helping them better navigate the crisis and connect with consumers. Image credit: Helmut Lang/Shutterstock Western luxury brands can learn from the rise of the worry-free narrative in China, helping them better navigate the crisis and connect with consumers. Image credit: Helmut Lang/Shutterstock

 

By Tanguy Laurent

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