Multichannel
June 24, 2011
By Kayla Hutzler
Italian designer Ermenegildo Zegna has finally disclosed its mystery digital project: a virtual 3D store and mobile application that imitates the feeling of being inside a retail location.
{"ct":"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","iv":"53be7f474bb6e89b8b650e9f81a4116d","s":"1c1bdc9298a6ef09"}
Share your thoughts. Click here