Luxury Daily
The authority in luxury news.
March 3, 2026
  1. Gucci drops see-now, buy-now Primavera edit
  2. Chanel returns to roots for J12 watch campaign
  3. Burberry releases 'The Trench, Portraits of an Icon’
  4. ‘Art of the Desk’ centers new content from Montblanc
  5. Rolls-Royce Black Badge turns 10
  6. Vestiaire Collective study links self-doubt to new purchases
  7. Explora Journeys invites travelers to rethink sea experiences
  8. Silversea previews five signature spaces within The Cormorant at 55 South
  9. Mercedes-Benz highlights 140 years of automotive progress
  10. Rolls-Royce drops in at Oberoi Concours d’Elegance
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

How augmented reality can advance luxury digital marketing strategies

December 27, 2010

Tacori encourages consumers to try on virtual jewelry

 

By Rachel Lamb

Augmented reality presents unique opportunities for luxury brands that want to take their digital marketing strategies to the next level, according to experts.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Gucci drops see-now, buy-now Primavera edit
  2. Chanel returns to roots for J12 watch campaign
  3. Burberry releases 'The Trench, Portraits of an Icon’
  4. ‘Art of the Desk’ centers new content from Montblanc
  5. Rolls-Royce Black Badge turns 10
  6. Vestiaire Collective study links self-doubt to new purchases
  7. Explora Journeys invites travelers to rethink sea experiences
  8. Silversea previews five signature spaces within The Cormorant at 55 South
  9. Mercedes-Benz highlights 140 years of automotive progress
  10. Rolls-Royce drops in at Oberoi Concours d’Elegance
VIDEOS
More Videos

MORE IN Multichannel
Cunard takes cinematic approach for latest global campaign
Lexus, Universal Pictures partner to promote ‘Wicked’ film
Hearst introduces AI-backed advertising tool
Chanel connects food, fashion in latest podcast episode
LVMH employees help rewrite resale rules with ‘Heristoria’ concept
What can luxury learn from Ferragamo’s latest fashion experiment?



RECENT ARTICLES
Chanel returns to roots for J12 watch campaign
‘Art of the Desk’ centers new content from Montblanc
Follow @LuxuryDaily for the latest in luxury news

Gucci drops see-now, buy-now Primavera edit
Burberry releases ‘The Trench, Portraits of an Icon’
Silversea previews five signature spaces within The Cormorant at 55 South