Multichannel
December 27, 2010
By Rachel Lamb
Augmented reality presents unique opportunities for luxury brands that want to take their digital marketing strategies to the next level, according to experts.
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","iv":"d0e3d4aa76be6a716d8da874b494e032","s":"ec7771148f07c1d7"}
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