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Multichannel

Why retailers should pay closer attention to mobile-only shoppers

August 11, 2014

The Wanelo iPhone app The Wanelo iPhone app

 

By Chantal Tode

While mobile-only shoppers make up only a small percentage of consumers, retailers would still be wise to understand their needs because not only are they growing but they can provide important insight into how multichannel shoppers’ needs are evolving.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Aston Martin loops Breitling in as global watch partner
  3. David Yurman selects finalists for inaugural $50K design grant
  4. Lamborghini deploys brand showroom in Egypt
  5. Ralph Lauren turns to TV to spotlight Olympic fashion
  6. Italy’s Pratesi seeks return to old splendor as linens purveyor to the affluent
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Armani faces $4M fine from Italian Competition Authority
  9. The rising risk of ‘superfakes’ and strategies to protect luxury brands
  10. Perigold, Olivia Palermo announce design partnership
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