During a Luxury Daily webinar, executives from TapInfluence emphasized that social influencers have a dramatic effect compared to traditional advertisements, but marketers should value transparency, authenticity and audience targeting.
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","iv":"536a9d8ddaf76a8a630a3e467e287375","s":"d4e064ff16e71cc2"}