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Strategy

Counterfeiting and IP – Luxury Memo special report

August 29, 2017

Louis Vuitton is one of the 10 most-counterfeited brands. Image credit: Louis Vuitton

 

By Sarah Jones

Luxury brands work hard to establish a positioning based on quality and artistry, but while this appeal lures in customers, it also makes them an attractive target for knockoffs.

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  1. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  2. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  3. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  4. Estée Lauder Cos., Jo Malone launch AI scent advisor
  5. France welcomes first Case Loewe location
  6. Luxury Unfiltered: The new codes of luxury for 2025
  7. Miu Miu channels athletic aesthetics across global retail grounds
  8. Off the Cuff: A Q&A with McLaren's Nicolas Brown
  9. Bond Street unseats Via Montenapoleone as world’s most expensive retail destination: report
  10. Jaeger-LeCoultre digs deeper with ‘The Hour Before’ doc series
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