Marketing
July 5, 2019
Hodinkee is one of many luxury businesses to jump on Apple Business Chat. Image credit: Hondinkee
By Brielle Jaekel
While WeChat has become such a prolific force in China, Western brands are rethinking how to interact with consumers via text message by leveraging Apple's Business Chat.
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","iv":"4da5671c456ef2b1df8503758eb33948","s":"1aabbf88aa35f4d5"}
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