Travel and hospitality
December 12, 2023
Switzerland's national airline is launching “LXmas With You,” a holiday initiative with several digital twists. Image credit: Swiss Air
By Zach James
Swiss Air is ringing in the holidays with a marketing revamp.
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","iv":"21069cb33c66e916ec7fc470f146b3bf","s":"6466d6e58396c5f7"}
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