Multichannel
April 12, 2012
By Tricia Carr
Sephora is strengthening its position in the mobile space by not only revamping the company’s mobile site and iPhone application for a better consumer experience, but also deploying more in-store iPad kiosks to drive sales.
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","iv":"9cf4182f0747754609d707d50edc2aad","s":"5b55ca1cef01f1e7"}
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