NEW YORK – The explosion of mobile over the past few years has enabled brands to tap into the medium as a supplement to their other experiences, building a bridge between them using mobile marketing, according to a panelist at Mobile Commerce Daily's Mcommerce Summit.
{"ct":"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","iv":"cb39b28a34cb7601d581c478dfc3e2cd","s":"755d1af22caec558"}