Out of home
July 20, 2012
By Rachel Lamb
Swiss watchmaker Audemars Piguet is using the highly-trafficked 34th Street Heliport in New York to hook super-affluent consumers who use the private jet terminal with what it calls a custom “domination program.”
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","iv":"d8b0f8916993392f3c1b70b9d81b1913","s":"4db3fd80ec2c2dd0"}
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