French cosmetics brand L’Occitane en Provence is targeting consumers through a direct mail campaign for its Immortelle Precious Serum that includes the results of a consumer test by Hearst’s Marie Claire readers, a product sample, a free gift offer and a link to schedule a free in-store mini facial.
{"ct":"IxdA8qRXZ3w4C7uXUEwFctsd5ya8pdqBRf8KQTriTTWGUuao9STR3VYOhbrmFAOy5blbjF5A1BaiG\/iZtXtoUxAZRBsn9Er5nx5WS2Xm0jFnzHBKzI4fuAUsxNjwf8b0tzrxWisEbVOHqmaVYviAiMaw14icf\/kWfiBTCMAGTAoKC++e0GzAxuBDx0N3U+Lp4jhumz5s9\/slupb0T+SGpn6GKGAxXFujfk+YDoeQDKUoY4rgc4VDmB8EqDKoYzZDhFl+Qx63UF3D38oGuPvJSkCQ0s1QwzyxrJUpoF64QuLrmjOeKmr1sNGvC5MIWyZhKPBWlfNtsb+\/X0XTeGOjMb2W7LYyHiS69YVgy9vQmwPK6JolXjX9WJTEySbGzQ3r8loKU1qgpf\/ZjEHiWqqohvxdgPu7B7F3kZL1ArgSnSO5m55dzyyhhUgZPHCTTExUfjEPeLRxdqgEDpAeXMM0UINvJfA+ottWencWc\/mDvniIGf\/4qwL4oIlLjAUC05YgOankfLhwQmgV93XHVcjyq++yiJDWFxlTEsLHJaeMrDW8ANlc0+FU5tOa60aDaRg\/4Ac4eWeajZfNdj0sIqiL\/to\/\/yq\/m1OnZz7W+ZMViT4KysmHszHaI74n5IHIkwA04NmaNCgby4l3AXnUxcpx1\/7tVcgacI54RxeoLIqQQPTtB0A8G6At8f5d2RTOeesUEeN\/iHbV4IcLmouH6S\/AW7WsFo\/MLPUXhkdFpMR\/97qcuZdtOQfAUUzWHEpxBHPMtFNrz69IB2\/i102u2AVFNIo\/L9atQiN3Tiv4uG3rsZcIFiMt8bWuLFmLkjCkMaoy8BdcYxkq2TqvetthehG+p4kHeg5pwnxASY+3sdNPIoLYtbk\/oaVwpwsXB1EsFUh33zR1037wk1YSGZs\/BgjYYkd1osOGgnMhS1qAg\/UIsocYT76GN+NaJgGyO35ewHycUeZ1Ci6jyXlogX\/aYX9QyEmsybuMAHwvNqaiFkTIzDyLsnStZbhA4h0TJbGqp7F2DItgxlfcjdUm2yMpm2RoB8INiH07O93FPzfMWQwFIVrLxagXVoec7JEPoqdOYB7dhV5GY84wPGlDcazSlqq9ivlW9ZqzxeXEg4\/EVwAbGNQ+aw60P\/3V7rE3F8Ume\/TgE8+K4uwXnqoJ087+azy\/NzxOCzAAO0hEM0cIwy7lHtjidZu61Eaf9BmzGMLUKb4zD5plKM6YHRqj\/6BjLM3cSIfZ\/N8zOCnu6OAZNkB\/16YY8nEHv3Gs6eKhCr7Ipwe\/tIe8vOBAtw4eZqA+ueMjEui6UD63OFboFBl4PQuG2T3eEAsVfDommuPf1j88FsOiVJ9z9WGwdVM\/YUfkBVeGAgDQ1LD56hg57DcdRF\/oky1tTJTHiiXwOF5gqARKLZ3Oqt6bxo2YgCu5mtnLN0Y9ZiSy2As30wHYuHaQzoX56m4bfmWMeELA8l2e+ah1BgkqdzGScgHgp+8ZfjdQQMU4z5hjHKzoUZHt5efOcjERl+8P24M\/UejPElThgzWiDo9j19Hm4HnQmsDf4ObljugGT4Co0HWvfKMdNPqkSS\/h3ZpESCxQmarMzSeJNVdhzzLwBAKh3LKhu97PgWBpLCySwT6L5bkgoIy5SyWj7TsW1b8jEW5VCXuw\/JLUOA9+5eX3Ews7qHlh6YSnLbw5R4XAKG9qQ0SRu\/CYbr88\/RzVGTLfvQkb1JZMIriCj8C5RE3egdv4ENgIdaLjLhbKUjrtnNUcRUKdeTEM+WVU89HDF98cnNbDbX2123KfTkECdRyJlwp2vkBkBC\/jKinJM\/lgB50wQjEWTxi2SRcUER+EefUGyDYCTcZvSyagVQZbsw3\/ca9EB+yMX6G08vecRoej\/NcpfDemo8fHw6sD2N2X5HTQDhDOXyrvfZTrrIEWIDrAryIb8lVyyAoRqVsJDRqcCXKGPRSQ10LuSnSQCfeFQL6LRObk00NuKwch12AtAVic\/xrXS5vuNKju\/EqJ53TZv+9LMCwbPV8VJ0ttRUH4OzVANi529WUwRWXihlguvitEoLXezppMmcyp7KKMhaY6lOYHXdMUpl\/Ga4IEZk\/AKQhQtEWgsBSfr1RzGB+\/xokeJ1Pmzy2LwM6Y\/HA7NBlVuqz9uF38saTDXazbWtrpl1rjyPdInFW0E5mcQD1jBU135nTt4ABjJMtsL+0OjzFhQO9YAHUtSAsCdao3Ma0pZ1ik5JmBu1\/TK8VkOhO63Fw0FA30Rm9yP6RY5Jc4WK7x79ddg9RhDJozq5st+ApswV9ICln9tSJUMeiUqtRG2qzsGUYHGJ8CeynX4a7FbeCtrhzg8KO8UTubfO3OYwW+g9yRo0HhhguJsSYfW658Xd4kCt2F+xbP0kjZJTu4k1oEVYQpJ8\/jiKge47y56gl0LiA57RCzXRWJ3Oiy8rOOl1Itj2WN4FrnKyZa8p3MoFnRHk4RLFTDMROfIN9pd7rOuRtYWxPtq7rl4pl6\/N8KTxuHb0fRV5Y7zR4wgl7Hn4mSFD\/3cKtA0V3VC+FxR5vvQ8YsFWDSQ1MBchp6zseHkpb7fUJa0gwj+F+\/\/\/wx43hQxXcZmSyTM+RoPPnZTJZHFw9L93fJgtdQTyABFBQkF19aOuQQQ3hTmB6Hv4gDNknSpw9Gao\/vcwlTRE\/1pbS0oJNoXzPrNFkXvDy0Es4JamDRG0lsVw4UycYTsOieYYPaCrgub72Fg+Bct4r8hi+9ODJkdepUN66TkMzpRZ19wSxsaGAIKBY9ANKwSZ8rZAtDiePdPjywh5wvvv3HH79qSc1yLsg3f4KDcYfMDgzcqJh0P0ur1a6EgH8kQvWWGSaM33vnfDAUKtVLw9N3vIM\/XbepXIssg\/jNzszvq5ivfBrDHIHj7dRiWoZ9yA9b0JeiXhQryQHhlDcvdece8WG7hkSihnBK4x9T+JHgvFcxOkJnnnwu\/\/CYlXNPbDqfAo6+KnVra4owDh9du8jNrtpBZ1tqCO5dXli8\/k2c7OSloFdVjC+idADhwOoyLH5zY5EN\/oznn0PS7YLmrihOgSVS9eldE3x170HLE43qlKjVH0y\/PAusp5NmrWifk9TcmzhxwuEn5LCjH8fw2OYgk\/bFHsu+CuuTi1Jreh8s1ke5XJ0oBCWicXuGe8Z30d9mbjaDZV9LGupCFZUA2DW1LYEE6ZtZXxPX6JFlb1rauiCBYAGTzwHah220TEu0rvYo\/kqKW\/nb27D2JSEz3X9\/qqpj0QARvtkhV0f0OWO+TJ4IbK8y2IEGsPF19ICyz\/cIuxDiAbt\/BXw1ePcHvLMQfDjh1rcRy+ajN2URQ3SqFx1J\/pq\/UOW+7O70qAJKuW5fZDtnWV3i+rXUUX9o4ga4BpTBE9C\/O5GQg7j8JnRIBiHNz+ZcAak0bOl\/eU0Gdv4cg2mso9vg4VR5Yt\/CvnUuAMjw8OEp+UaCmqKdQTXE6j0hxYS0J79XB705KZfLFkuLXnM1Darj2N9U\/FKmeiCVUntHuM7WuaTiUsXYJSBSyYkvdOI1Y5L95uHbnds1XJbpnI3b4lJdLihcYwNZrShESTQIUxI0a9q1\/fOqsEwyVtgog38vmarGJX3pGKY6uwAvB9cZoRSbK1FhrZHM4eHh9bJfu1lMe2OFG7aKQVw2HJ0k4Kg77tWIzMCsiFSwcdZQzpYSk9yJaFDhFOoH1jWMT058CIpEhuWcCS0IY05KdRIS81ilpjpORthKzkwCp1\/7IO37oG1aoWfNtrxtIGFGr2oKkp4Q54\/fDdimy6RPJ8kfxdlWggWbC5L2UbeJvJZkcokQtsp99K0CN7XogKKCNIEso5o4ncdD4odD2JmQXdPIW4ZCfd3\/EB617RSWQ\/L83RJLGDPOrLe4t1r2LyYKJJV4exAmq0dPBb5JNX4ZQ9plm28Ya9ef75XUp\/IqVU1nlxN41p2tr7waf\/mKrSCIXU+u48Cq9mRhjos7v0LIjy1lm\/fP\/V+wXnCFwIhp\/8jn30sOD0cTEyx0vFsdgbTpOb1IAZ9NIG5By9KJeWg0NMwBM5zZ2bKgHTv7NF9w4q36PvJeYUG5oqFprpXn1Jr921nSq2ukAVYirrgOWRDXPxZKXZK2y+LV9m\/8uHAcoME2XhQVRhq2qvR38O1zu4dUR1IYwBoxrl2wNKm84tNvnrKuWR7RfKr3sEErPk9zyIW8q7s06aaNK2StaDX3QhGx1xFM+mZOQI89FKrmw7CDCIbOW2RHt9HJHg8WIk\/UvFZCcbih\/JFyIQZLOarqVYoigoz16Gb2sBbrsMBpJpkl1bkCqi31ZndIcu2D35lyETgre7oAexYIMAIrrPCCC\/jJdED2KLkxBXXMHSr7ebq5G6GSUOKbj1Y9+uIe2NWlmSDhEIMsDEulXc3b5lSN\/m3D22fKtvh\/prVYTtZLlKroeIgkrzJDM1D1S1P+rdW7sjma9Ut1cqATSwe3rp\/aVwF5VMdmYqmyLxNgQL\/SyTRdj+lc0fmVjv2X9LjLsLmXM1c\/RtQwi2xYESj4mAzoqqmH3S2hd42ebGhlRiWIyM7W5DTMap6RMYhnXIBkPyawkiR6on7sk1qK6GyhH1Wh6T8C7\/UlTKdNapk4zO40Hv1fwWJ8JPdijyXLr1EBC6qXJNxPMtspl0ff4uK\/aBAAOm9yo+RjWMFW11BLVa5a4CA030OhL1mltP6DBPZWj1GHxGR2KZUA7PLL948C86mLPPgr+0oL6p1q0xVUdWn8LBGq6MN6MvjFqpnL0Pq+tjDerPE0tBvG9ttOQ6NDLAOlbzulSSZ2DKpUGWrmhni9dRxEIBwHq+3iM0BHfdQmi8G+WmJb7y2JV6LYBUilgAEoMbkG6XSlwNSMt5MhaRiequRToYkn3WuqrYQr\/UwcCE9EZKcD+TN4zOHWqcsokUlV+VDmdFUZBA9lqAT4yZOk9UL27HfiikojO7BSacS8KoisdOdX59nC4kxfxYFcDrIoksYU4V9LxrNnxeUvdpfBPi5TxyJvSaNuCqMwExMau7J+un9anld5U4BU2dZo2mpPoTwVqKasEanVM3j0SlSVfQk\/AjBk98mMwD2vFetfPpv9A6Ii7t\/syCmTL3uVXnQRhNzMwJWe9orix00899drgp+TRm0G68VXf\/PzT\/MD4CEKKYWnWo6weAQr2ekQDRYExTacNE3d2GHvxojyqHki6dl8KBA86G7eVz2+RD022Su4\/sppm3QZ0zeU3mXp0u+j2vds9FwH2IBIND2V7iPNvIYZHaT1GiQr+8c2evacPvorbV9g5t0vueyggwwZ9LWlqAOqlIQwzjgLEPOREe9+rmy4hlFcy+ekEdb5FiKIDstPvX85S5xClTqumVQ6jTvyHiVIeem4krNSdDpa59T6Zm+6KGr+YN+EJzMgWAHjuwz5Rvch8OQh9q37QPwuhJzQc0x5Hg9snOI789+UyUD6qmawEXn9acIPMmlvLnKfe7vev+Ksnu5RsfI7WfeFkfFnhpXBaMEwWMyoyirI1gW1JOmhWX4tY7slaHVhCDGzafq6Km+7JQZbwQiAoVCyxDq0CyNbd\/YdTy5g5+9VvWYMeY3S2BBAr6i6UuSe8mWGwCNL++bvUdUymEeYOHFLpS8OW0lGj8Wun56z+jCcBM+xjlHWbReTC2rf0O4S6NwEMBP5I84NyjewSLzGIx01KDIS96\/oPfFzJ3sUvAoMJuyc8VfUA5tWHGqCN533owCRfOh3wUYeoQU2e4Ko2cP9+JIWxMUcDdK8T1wFXPXWdO2r1HLM74Drxgf7VC+AEhK0tP33ZGchoYMZq395ZBccWBGeFmIVXFNJCtcX6MnZU6TaXU4NHARjHu5ZN+O8HpLhEjN3E\/ye6mtKOyxQ9NICL6ChMxb8SaJgvltrPXsyUp6tYLbbBS9O7bh\/f2b+gP3wjQGb3l3n09CFIE4hqr6UPM2o+7k\/1Atl9CdJwWJ4NiTIe0EhxA1tnhsZagqd22SxGN7hWOd2C8DTml3d5LuCkNr86qH4NktYONQ4B\/XC\/lw+QBivf1tALQPBBLUBuJarbzTdeQLUEor6Xa\/hVnhUfRrlBK1otF5EZwg4a94+irpRWsfYTQJzn59Q4fFGuhSTZYEUKv8h0azcAM+k8opSeBD3TmC02\/yYjwfGArBCxQvbV7ZmfjzTnzyJ2AmS+OTSholYJh3tx6x+Ikkh0lUnEfG1d3bKK8odoFIOWppGnA3G+ad3nP\/3D\/DpBXxvwcjAvRgmY4Z8i052IL1dqGzR\/8DmVyY8NZ+byntMkljS292zeDH\/j61Hg8Vf7II1DdSxmARQd4glB6xoApr2kgxtDflx1p82eX5UBJyZs9Jjyhlesk1UmTAXS17FSXUxWC984syE\/7MVUKaIsKwRVgxKgtaxrcQ\/CEpoF1aALg+2tTTK9AikBiaTD7FXmQB9J2l39gkzDNPTJM\/mA4sGS8L2X7QSG3rOyGlWs6KuFWeWKaXrEh3BtMgPu0wZA941NW+k\/W3JkYT4NlTbNXe9UlKEOm4xhVM7L09HbwyE3MoNiWfSuLZbeAhm68v+INImRAFRf\/rkfxOK+BQ6mcJWRsUDBjq562eDZp8ak17YNEH9kgjverKpmSjP9PeV1OOFJLhX76xYm14thoHYh9oZ6mOhkNGtUw5Hb4lK3swsO0S0yTAT7PW78UKECAKoHXJX2crY0rMTvQjFipN79gt47BhCisOmbp4qQ+Um+NGOn2Ztr3cgxqAsaBEDMSu3ZBo1aCVzjQjHFhMPA\/3ixesz4vxFbN3jOezsUSNCz1jPHrEL+x3mEJU4nSPRNr+vUTsqeiK3dqrpK1Wzu+MkmdsMXhG947rtCCeNjJyspMoRvjxDM1N1JSUlfYpEZNICSrKxi3wU5zs2Te+xmMr5JJOya6hhXjrc8wHKn7u5uR\/nRRtATVNuyniveEdT0Lxnygv3jK\/8dRxdviQQlwPakk4AVBzZ0m42Obsasjy+y3jFNgHWls07yZNmvwuzZFwwbGLVy4SOih7dQ5bkQsUZbexGPLNM+wfYu1gln+0qCGu4v0U8OKJdX\/pwypqEt6SsSOGneegdAHG9PH4s1BeglCBXA9CSzUf1kQa3nb84wRg+WNhXwc4zNHmhOAfCFFTTQ1IlMnzT7hFlY18cZc3JPYgqJ3FbYcDcU6TWeVM3MMtkIkBRINlrWmINxSsmD0stH3VTRjn+ytBZJ0J\/hcV671DjGgzy5gggvw4ftI+KoXY5NXiQBA0QX3RVV0lwd8Cp36qVdAOgR4okX4d5oMhmdGTj+3fQoE4jE89qoIKHNe7AVWQlbQOGsbrIOZo6AYK4vHIkmDyorzBHEQkct\/qQjENUmwyeyGwlXdDbcA46T\/DhgIIN8X7BJ5z8c9eSE9FQcA44ADarFzMGwSabViHoGctv7ih1XcqaKiV8ynF7wdjgQOmV3SNJ+wZalV8VA7GS0y\/KxYOzQwZk0lzCoglB0wbfTHvhiK7ffMw322pjVcmY2WzFegEzzMFVKk9b\/+2X1xcvl+Z7lS2U5UpngMDHZ151Sn6tBCLSxEhp0vr1hJjfUfXzSg\/Hm+cy18+6DJ8pIaVw7H7TVJQfB9Oo8vJnWSAMcXc0RtFSEHHwGyOSLf9o84nSEL2WNjgfCEzrpfhuhxCn0DQqOP2VxFMoTJv\/z4rXzyGmMTK6N5PgVnt+t4R\/TK4MrAWZLZ505lDdIRJ491NeQmLTZ2xPKSy0gqit22kpFitoe2vX5mgV\/KO8sTmfMi8E1O468OZ7nKQtKd9JLvisEjM\/AbvewDengkgLZORqfHE3NlPc70+xm+zhapzzFWwARUQW4lLWhMDa2Dpq3gOQSusRr5ks83IpVEOYW5q95dOiCXMaOvwV4A7QI8j4lcddeh9e94OoaxFtZVyaFXJEyQAf8q7+ryAxGu7lkNNx7Hthxqo5ej0Iv6m6gDmCyt0rxOPVkzdwYFqI4tyw51uz130H\/sjoDNqRU1+nj8AjerT4fBxcnWdOB\/gPhaIQT9qYsaA9JqEJ3xbrIvByf1FO2DjxhbOvW8Q3WzeKoZozy0oWc4ujostNnVx25YHqz2JY9gZUqs6SDbhC4uKw0azdBJiSbikI\/Yd61Muz2v9vbwXtbCXtiWvEHOWye7WJr4YFfNgo4cTSS8Eg+5NXaxPVHVAryWklZR2OwrLuLBauOd1QDqwJ7VgxAE3JIbmq+muO+9Jj7HoH6Vvbf7Wxa68L\/IUXRbD9M6j6NhQ0OkFftWQSUP+49pDb9VW2L7dqEj0GycH+Elx9lavDOxhzltHG1GoMf2M5YC4aMagjOklUQv0ToGjOdh2hhPjyxnzQ35VmijpfvD4NBckD8XHvv7uKH1jKcKx9uX5vrPR7bMKlJ0it3HUSwrxYxO\/t5vdqhKmfmYH41pPD1SdcMe9EPtxzIeQCbnmWGxnERSMv1xPppDS20NnxmR9ccBqyf0qPcbYvYMOKA4pGyQJcqq\/FrqQFrTRL4CE4QJbJrCfAbiWzWZaOiUZoarARtK+bV9644eCjECswlWIWPcsP2eKexbw7JUcwx3frJ93txQDtrc8xEZ3RLyf8Soqo00h\/QhTNmnJ4wObYYB5EzLYpWOY\/\/s9jRwxtY57aZigZtwL3jxEq31Lb9OAQABjAQvVNql1l8+iOkStwPUwAvYW4O3ZfrgbnUkohhnMb5UiDBdEPRFMvSAdS4cGiOulGx7D+49xcE+NktdXD3WW594WHb7oYf1GFL6\/CNcW7UUN+roI4WC6cJsIPfBuxeeKMNt1iZpTaVgnb37eHD7mzdrwgLk5ZfPwqrQWQ6L+3ohiQcJuNBCyJNGq9p8vFj\/jx\/V3Fr6NOgQQ8cneyGgWe3WHXNLhOFo4+7+jpuC9R4dqulwuFzrRBYBSmUrd2DXELsCwHERLB0sSndmqEOs+7\/Y1oDWZ3kUw4J5WlVUI2XlvXmi+3TOJ3CIe9JtZpLwyxIvOWtHQpK\/\/x0ufpMOFkrHsXTbKX0VT0zxXEb45Tu4OP5NbfDzFlCaDT92i6UeSoG6+8sAkbeEUsz8qJVQ5I1FhesUOVDoLb4FXDxPpXqDBmdGpp0vzyoekjhGMfBLnqeA+B9WtN67mI5UmZoc8b\/31DAeQCrsyrlbtxXe85TfGyF082AtZuQGwwpjxdOffk1iGFpJYJsav1mLWBBW+Tv2EyYd0c+6Wh5JngpjcRBYqRXr4CAMQyUwDreOvz88uoSZt+HbdOa+Qx2GJI9Xb+HkKCQxBmYUIHDyQAoGdKO7K+92GAnF\/GKRIi19xqWEl1VadFHBrP8A3nYQ3EbnpN8VrkZIAzpyVL8fVYVNy1eIBOjkIiWI1v+ynNQ0kDbNb4HasVP8l44GX668nGfw250N\/xjgQ5yrs7DtUwzwYSpheNZFw+KSjisAqhRU0WFnebSmX2hPUoFzRP\/owKxXpj22FIIMgM+Tm0embcubFwcl\/sOSuzKJZCIR3+06kUyewK6LZXkZxs\/yWVS2xyVrwg3Z4Mtc+KT7gfyJMdWGVjbgHOFqxF7LZa2s5rjp3QDIGS3cwH1RcRH4DlJMqCecj2MyYgmtu8YUaR0F8trxsEewkAzeOGvQCR92nT5P\/xoCF2e8FPX+UEatQHAWTFoh9lsuAjbUeBmc5JxpXh1hinvhobLhFYPyuZ3Vs2qYklFfMYjq4Yd6nypWWBofiXDQmUTGI1vwg4tXH5dlwGBThsQ86uIxh1XAyp21hbiiaEZqp8MGNfce8JT1A5SeMjUrdiwNH7+13LJ1DMhweuULjK7gINxrhvxlBtibA1P85bpMI5mNm3g7PEOyQC79R5\/Uw8U5jqiGno+5jrqNmee+L1IPF5Q4vqfwFdBX46LE7RDwBfYghz\/CHy72LIUK8oWfHOrQgwlXeAm5qUVg3aoMatED06XVoHj\/tZ3zzi7ciIRtH0rVvMbycdaS5fhTt0UgyshQKMyWDOFXzk9tEi5Xyrn1+TRPzWwCT2gGjn1GBT3fPg3C\/8SBhRPd75myNkqOKkFkwQZEW0Y\/iyugPpCV\/vWycu\/gxFszUn9eMt4O7soZMhND9a8fsWXDDh5GgIHbfaTfPD0qV+OQkOzEsJVkFxzWO8JUtOuq10k0lIbIL\/y8rVWpwSXHMqLDQr4GUOxQqj8cfeIBNhJH3RXy4sR8Vo8ZxGYLMKQTkR7kXAfULgO52thPjUkeCbkE37uKOQDyFW3qkd21uG+q\/+UGDBnzPSpnrwREO+D\/7vKi+9ayRTK61adq\/ysKSzl30eBHzs8QVfC38RXC\/4RNj0LU6TkMYemRHDz+LDbRTR35pYSbda1hehgOBi0SofocGRbH\/PFd0atTlQgc7a","iv":"5b16cb280952972af5f8d7ecbc94e8cf","s":"ecb88466dcdf0dfa"}