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Multichannel

Johnnie Walker drives gift purchases via Porsche Design partnership

November 8, 2012

 

By Tricia Carr

Targeting affluent holiday gift-buyers, spirits brand Johnnie Walker and Porsche Design Studio are partnering to market a collection of products that includes limited-edition bottles and made-to-order bars for the home.

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  1. Mercedes-AMG partners with Brad Pitt, stages racing stunt in Las Vegas
  2. Chopard, Boss, Lancôme front AR experience from Snapchat
  3. Vhernier enters Asia with new store concept
  4. New film from Moncler marks return to Winter Olympics
  5. Hyatt names global lead for luxury brands
  6. ‘Tech is transforming every corner of our lives, drinks will be no exception’: report
  7. Prada places actors, activists at heart of 'Re-Nylon'
  8. Sephora highlights the integral presence of Black beauty
  9. Dior’s ‘Lady Art’ project turns 10
  10. St. Regis Estates to premiere in 2027
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