Discussions around mobile in 2013 should no longer focus only on technology or marketing, but include a harsh reality about to hit marketers: consumer behavior toward marketing, shopping, entertainment, information and communication is rapidly changing.
{"ct":"nvRnOtTAZw1QvjJcicJ2t6E9EPJidsHry6BsLCJ2J7gApYKEIf3NjCQC3pBvQPYKxg6DWW6gnzMT96yXq+VnLecJMymMLr9ojv54BE80YbfH2QbSYEHjLNIObrgch1F7iU0g+h58bQ25BMt\/6LQvgjOBmPLhHqmPw\/9RaJ20\/6IJEIZbLJwyvlI2ZYFU8xXwubAQpcaPx+a4NdPedrnTnSuN8U2WdunpUw06AEumCPU73+oX+515om\/8pmLTh0V4tjbzsPgelxrOwXuz0R0j9mU5\/n44axpEONjjFHShCeKDB92T7BT0FEPU20sOJMF0t57CAlUwntJiye0uogX7\/R4VS8gRi8DzVfnExT1DbfHSKgGptow95Q58BL5mWWdIoNwrv+Uy+72VfTImW0fQO8e6mjXrzhbGH50LCgPOKk0G4P7LX2Bx1gQxpzhmZ\/6MY6wcjv03SBMqCX30iGlSpgrWqRXHhX7dWb5uxbGp15cdLjCvrIjyDojmEzu7oRkwj5r6Rmbj56ous2GRM0qrNr5YtRcvXr82c7PR5cS3qEso3VL\/ajSZZzLZWS7yZsdPmtlSHOrIE4vmc\/Z9FruWs4Sk2QpcDkINA\/Fpjcmhe\/f504Cnq7Q61F3iW6WALKZUjHyAunQEKubeYrP6a\/jLoNMeEY2j1kOUox\/keKNQ6w1\/SOpnCDUrE2o+UOA7D71ZLfOnd1i7uxpzpVlgVwdacN7mveFKffZkYBq2rmr0ogDORzg+nes4245zrO92G34heTSudXlmI5h0ost8la4RzZvrMZiF5zp12fGlBh6aBBjmsI9ctiA6RGfMsOz8v3rlOhnKLT9eQzpMeEUOXn0WpXAJ1rzSkbk7378zC3qWhmq+BAl1DPi96cUb2WOMgndS7SzIVZaIQiLILXCn\/xOgG66dKIhprqO7lM1GyH+dJmJU3Oq1IkAGLF0UwSGA2F5FpXHZxTbSGV0F1OgPyUG2N49RDsJGvLs7gxV0eT4zAjAyGDLmR59Rkz9+r55lIGKURqB1gueACEaYpKpQVVhYPb3On5q7rjamPYLKW4mW279l64lLoX2T3mAYJb9fOj1BlWx\/VenjrzR1VPzG5W4KOl+4X+AygPKHzoUDJvZ54uWKeMCNUi8q5Jewvz\/CzpUdi5fn1055rqOYVLGvBJ3YcZc8I1VI2zjmo\/RonH2YSumHCtCW4tTFanC0MgruBsBc5AiwxqZF+n1CQRqVy10db3eF3tYwaKAWILjbfH1pLP8dIHRkv4g\/5\/gzS+HPUiNkyU4ldB4B\/YXXcT91gRMhPueaikB1q6ZdaM9KRvAftgdISYGiYcX1F2qtcZc6nysOGtwd8RNqnrcWbkiqMO7RYNaqI\/kS5k5C7+ePMQVOwfEaKb3a43AtYk5rQUFUcIl7\/hc9ex\/tPoVccqmaeB8XyVHv63dWlmbjUwJoCYfWapHDETu+pYw3pXTIFwLm+5D7nS7Ulnl3TbdLJcHPulw6Wrn5jjRW6TeMSHCfK3g0iTZGD7tyHqLUQbOzNZJqcLIPu0DNyJWLXnH4RZpkzw6lu4pyyEpH9m10GUw60zYTHTh3jfbyIKCh2ucpKkoBaSzHeebf8BrqosKktCuUa8Ruf8X0Pik7gG8JHAwSK9an0fU\/aUr75OrGViCIs\/bZm0sc3mO9DPEJHYcgpEYbmj2TY9CvoHEj2Ljke2eCAjlPP+Tn+SKN+SeCGPt2J7hghDmYnSL55OrG+NgikUCp\/AJdClSnbzsIQy\/r\/OrmpMCOMu6+b\/mk7FgvsT6ilXdaceBEAW+kE3Gijry\/4UykoB7M5GNAADkvmSUfY+GOae\/0v09qCDJv35X3YDwtX3N0Uz\/oPMwQ5Fa2CzxnDKUI6iNA0cAwuH5K6koh7EHDM+9Tm2iW077\/f+fuDYtV888xtnl5oTw\/mCNiEnfq4bf+9xUHbgZ81mN25N9v7zv\/8TqYjGZQ0jUq21VjIzXK3cSkVOg+xujIhPxwhofvy9JUmmHm5LOYeH4FN8jMy\/RzqLFL5B10BFadHnXUTXVSxKwXAKMyWZhLnnCU3WjYkSJcRxqqL8Iedt2cX\/9hNck6RgCG2Y3iaBw0qi0ypo634Ne2F7nrlF18Sce9chQcGZSv\/OR+7NYOwnCNdO1oVXZPpRS6MnlMvLekjPQsL97DU7TGGH5AibMeVoio0IYlezbS33GVB2qLi1R0rUA5PqtWXQOMpKeF1aTxhM4ywcf\/im28ENvIW8jQmPBGBW0p+GFmy+qtPbjRBlNr5+dSpBQdkJoBB38Uxfedc3YM3CY0wZSXbMvghb0rdM+l4xcaw\/qDtK8nTYrqiu53xo3QAegWc1llRGWmQwm58jMVkZfPJhAh2PMRkp4wAAZDvlwEgB1ROlEA6ZnMPRm7D6H6fGS\/50jAD6u5IsXB\/Fk4pRQmvYyKY4pZLF6KnrgRcNnfriaujVXnWZZ5LaOfU+Cc1F1ifXshEU40n8BQWQ7qJBL68px3oSLcQ4IqCNk6dlKWBg6nLMjcYcrXN6rQ7YcRgEkvb\/awpQTRU7PM+Kyhn2Z6ib6rqWKwPaJqkINnXMhnsV9dtGg1ht6ahZmSG+kyWRtwx9eUaRWuMEXN49EsbOZcbDG19TafJz\/oYT\/j3sW5qo2VomCC2efgkMYGLN58sc6\/dmvngyY0Wot\/bW9at6L2ulshny5lpIoUNvuJw0dqo3EEhOM+H1Icz11DCY+TEmszp+YJmdI3wZexMzGjUtCghXBkjqT46YhCLTnEj4vlekc0ucWQaCu2jC9vWdOd\/+QI89sLTplAx\/WaVmBrReHch4fzLeptkqdO1s8fIt0NwbCla68evI40E4fpQpdpKU5JGDJYUridFlAYB3iINNWD1OBFGX+y+ziBbRgjHqweTfroFv50oX6r34tTn6z0Bg0gU6zaimacIiUVDZ8gWagJesuVCKeQFGjbxuFMaGiEQD7vC7RyDWucP8Tft8Xq8tYKmZnaYc3J6rKQCsbv5C6A0CxciUhILHpImU++IzWYQV2HbDQwfACP8Au0XNmXuopu4UkFI+LfIC6pp33Yq\/kLF8UQHBeS73JgdtCd4Kg3mzj2maJMQvrr92UmZsBKxkoTdOTobuF\/xRC2zADH0vwPVH1vWg7l2Lzst3uiGmJCG6tipmlA1uuEvsEwgB92TrFNrZPYURZm\/+TFroirHo2\/kSjmJb1cjqAQfoKYlah9JvCBj0jbdyGxq1i0RCupL11xvbb7YqDadLxST2+wkLWgxygOx4FAhL61p48luHsjzEAQWjoxBwRIzKHDc5Bhz593Y1dXFGB8GM1nmZPyEg4j2jdJId3eSVOv3r1j1EOIXwJZpK2BL8Qln5dYdBMsAEXrPdtDzi\/Z5brhWX9MRsyrnQ+Hrijcf727Y0zZOvCiufHzgxNWermK4mFpFBLEcO78sgC05Qp03r\/Ou7Yr1QakGRWMsDqv\/C\/Hz04a2Wmo19WLYqkAHiCl5+C7yp4v3jhzyL+Zytc\/Crl7cxHqTQpSkv3kR\/ZQGjIxY9x5WAvWsNxFTc3dOUaJ4ghtkCjVcLe\/tIvWxCxowLKDMPOHooPaCRek9kZRR5SmAt6m3TBNuQETMD8xAqLUhbTcp\/bUSIZUXrrImAqjzS+qaM7ZC8A6jJIdu5ezkmtdxWIkby0czt+rapdbHLKRMt\/WnTZTOIkCqSH\/tjh1fOYoV9rb8gDl83Km9cSFiRhEdwptcAtaiu+kVyKfKmLfBpmwUReRZm2gIm0A1B1krheZJ0reVyRmnyOwniw0yyonl3\/H3kORHIoWfhm4zW7qtu97yi000eVlNSg8hI57efso+ER8A6lYaDHiBiukKbOayVlcVcPeZ2Um+lGk5ttGUxsTqLKm5I+HlDo4dRmfm\/4UlIY3DbSAKQgDA6K5kxFTBQQJ\/Le0N14WFWwQ+1kAQi9domyEXqemyC+NxHWjS7qrdhXTxI9iV5v7x6Kn2R2e9R3Ibf5x86PSaMBQbHXpFHyuTpQhrkIO6C1eYY6Aybm0aIRQsfsGXCS5USHWinYCtcRebfM1w1GfD8Wfe9yeCfwHId7dBkMjnLmoTRRzEQwHZr+veXt50wxhRR2QRarGPC9ixv4coLvt\/vaqZEB26RSx90cL2fcj1zEgu3LVDhAQgTLQ5XsAiOsya7HwBjBgidd+K30DVVIjKiIwmG9zaf9XdOiQ6kwLjq2exgkDMz3WLhSfzWH62WVyVhPxoTM9rIdad6BWXkgEbMdGH9eLQX2w4cXbGZzAUAl1+TL42cNLZM4rHzDudiZZ8N6iVgkRmAJJzm2jqVWwSYZyFOvwdPasBbNUcjUYqYigX5CLZdIFjExklZV1+P4HvmixPsEEGek2ngxWn+PFHmbAVXMHIXyFKluXMAgcaWU8irNc6Dk0S6fOe1aPa3mq3plEpdwZGlGA0ON58Ze4XNRHd+VeB13ZNcNwJKrdxf50MEy2KAfZyq1MdRF4wfUwoTugycSOWQt9eAYQ4kTNo7jviy8wkIrKzIMDtTnSZ+mZ69lmri7r7+U9GqZQuKen45URz06FDVw42JLM\/Xgm4L9D4k047UkgVNUPFDo9q29JC7iZBEokNKvnOVaTU8ULlLEs\/8KuQBPXaHqu9ZYYRlIfKk940+A+Rsqd27tlc7e93KYkQYJVrBTEE1zPqYuC4bAq2rwQD2uDnirNZzab6CZDAG5mJLvO3InnmRnRS9PuYvYnZ2\/P\/G8a\/pnOOLGMNEbh3tfHTVe9z242pFXLEYkiecI3lJ\/QxootqexVOYmAjIOMJm3yS\/Zf+t\/YA3s8VOuN2btLCN31ofRx1a2Vdqv\/\/CnhDRn0sH+uq1Rj9xcUJuEathbDTPEHbbykTQ1ocoFQEdXennAoL7ulDRDnT\/6Cy2eE4Eq5IGuzD4Zaa\/nzWlBRm5hbOymKDRVndzsr\/9ElTPIbZ7ZLKVzvjD7CYlT+AZmDUmV8sqPk1tapQdFZwHOo4FMzsFW71rzysnx\/F2HzWm+f\/jSLtnVidrmBct6swdtv2saSVWzN0tZQ2X2Yqh6hlQDw79JseyvLzFr07oI7uBzt6I5cdv8b8+1Les+m3MMmsJr5qIjyzb1QGYI9+OnquCWA+3KsFHT\/g3FoVDxU5gpsIrzno0xVAzsMRtSmWItW2A1juoAKWO2kGbroAW12Q6uIsuY5nr6Qrgdr0xENlM5bbMLum0cCmV\/8ZkkWPUosRU3pvgmE5Nle47v4X6BiI936ZxaieiNXXiLC8hxesuwHapu1noR8V3s7pqYWeyTkbx1VGxll\/53j+XWRDaTFtVnkmKELP+dgOPKmOkK9LAv2P8dPegXAGQ3pD6nAwQYfZwc39VGc98rqqUvtf+mhXcF+BRxZqiPv5C3x9xJSn8FUg\/vAB3xfp\/Id1hf24zOcsLWeqh5KgYDLVKEFyZBeTd+1\/jPUHlWyWBqbDUk7pms+13khuERWcNN1u+3qxgf6ZavflDvcB8kIEmkCDIKjQ9V6TLP3WcZ0F1DIVYibK3F\/h1stg\/KveOW4nStfChXI+bPsBTCCLZhqslakoOPyFqQBR2okr1hU88ZCqniuPws\/CfFHaLXdkzfdVf1CUKX2e3FCJEdKBXEYbZp6+IPaMGVfNFdO7Ssiumx149YrLTIAiw9UahKz5IIbIWcgQDhiyZja+FuhjitwJvGh1MENx4J7RXk8JgK\/gmZi3UByPuazn4XrupS7IKKpLr6rl0uEp3OWhAeuVyirn0kwM3Lhi1bF0\/s0cKX4ruFGl8SfHds7QN4wKVIVz077TqWvqU4h2NbcqMIsAGfI3GyQv47a\/U3Kxnk0tIb5EIXMK5keURy9VNXZ2+Xm8NgNS+WUcuX10\/X5SzSKt7kQ03mBxk1Y7aXeeNIgQmZs2tTysPQ5RPbsKZOPtl19cNRBTLFCevUnshAZNKEVd9NZLnwdMIkklHSfEUDJIAgXZgSCsZw9JPFaxq3BTu0dz\/RW0JbslW+1\/\/bIb0nesn2icmhnX1JZGI7529NQqoFg0+PcbXyZnbv879fCsU1Gbdm+1o3Ylkfuzaxh7JoRGFqqydk9b2I7K\/OjmJ59CygJkphAjDUFk8HQY9c4IW143JKYtySOlZaOBVSO4Mrbbe75oFhip4pr6jRZ9wbCYAKZAGtsNVdclzMAx5bf1VkvF+\/kCLeZQdyowKGbDcOSk2HgmLIg2y33+oh7fitiA1\/yIpcj5sIlMtrQMJaJRxw4X+45G7sM2JWa7j7W9I6+KXktD4DY5bjmllhbYbN6knyqtHHJk8l6\/3mn5alAU3klTfXi9ikXnmhoEJn1TZTdMe1n3g0pV+d1CMSZOmdJpyBj6LEOgvNkUvAlCmvnL05cRYCoVEBpNPka8Z1FhMn7Tz+sp772IQ2qd9VDuHBGDNiBZgGQ+14diH+NMSeaFLMl7pFXk2xnmKaMyu6wREACifeWsaMptCPyClYQd+KSMOxAgvP+GLGDtBDT0Z9koqAdZEVweWFrR6iFhjYlYyWJD2PizfM59BZTZkTiZhpvrdKXiFfEtoq4v+Whewnd8DQjQEi6BJGiTSBYd4noj6emYWWYvq9TBLCUbubfhCtRc5VXfiQQ1Cm0SSy2f9j1uonPYXruGkZ21mIiMPD5F0VutEyMYVbTCWLAkLG\/8pUtWylnNs2wqhh93q7Wxh85Ui7UarC1lOxSA+CkO8dMS9oW9xkW5KlSL8YQoISHk0CpQ+qjO8QRaX6C961Yz6ZCNkSLYEo7RgFdo8ZwvBiYvFQMmgfLOgM943Hzdhdf9gdit5od4yWwWjOnugz+kdASWK6LKpS0DrAYjq6kxYK5nptdrJSf9O8+czvpRFnHJYxW9Tq0GOz8dy\/nsyi+x20tmA0B1f2pzoBsi4fXMNB6ne1fyVqJy8BzY90q2BMaLQqPGLUaM6dRNwgMs1ebBGoBbi\/Lxm0KxkJKpIvEKy7HJ6dbp\/C0LrEiTFHYjj8z\/EBzprX8mg5b3TD+lSwUrTWpR1t2OvpMg6PCGA==","iv":"2ac1ffda5cb4946b6aed6b787bc20708","s":"b5efab7c310142a1"}