Multichannel
March 18, 2013
By Erin Shea
Many fashion designers are moving into the spotlight by showing off other talents, but how much does this additional exposure really help a brand?
{"ct":"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","iv":"4e86e57abb11bfb69c7eca42fc46fa5e","s":"2e5fb2027d000e11"}
Share your thoughts. Click here