Marketing
November 3, 2016
Photo courtesy of Estee Lauder
By Sarah Jones
NEW YORK – The companies of the future are going to be consumer-obsessed, calling for marketing to meet their demands, according to the chief strategist of Publicis Groupe speaking at ad:tech New York 2016 on Nov. 2.
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jtBlLxu2im7zBhby85Abs9J3rFchAPIFt1Ncln\/cbBzeMxpQh7NFOBaftKLx+6vm6m1KQ5w1f8\/xcIcQAgGmzJJ1S2LJ+sSEw1eWyELfGufvEeUjndk+QbEGJKfang4yQFQtrUcERKHhB5Ia8UdbAvigCw65Qh2jHdQXszGEaOigWwAvtTwNLlJWhl7eopVivHQi1mM5ok0NKyNPFqhTmoezeZfCiR+aqFavzpn6AKmETbABu4eIEiAyFU+EnvSuIeiliaZe6BDJvkJXgiu8ietM4wtSQ3FGqpRobaZ6aSCbbznRE6AouWj5tgQEd\/SIXgYCZVpWzLDT8EB5YK5pePFLYQmpHLcxU\/uG+6NFgJ2MH\/q1mM4yBPLjwzJW6+3\/Tw2rPKy7xn5JfrbAmk1\/YQ0PdYRhlkttwtQPA6ljlWVk62P76I0sKdtfk+hxb9\/e0\/4lY6FPtLnRpKg8gTQiUsw52BniZ6b5aH7AcBp74RYeX4X5i0\/HqtoTqbsyHQf6c9rDqIbkaYjwqsbwkDZuDbTuKW5Vv9Y4BWq9\/QfsRSr\/X2QV6ZE891qYA63GXUiuzxA0cgYTZrnxFW5XTO1NcQuNjVrGveUsHtmGfpYZ4By+CTpAlYqPNbYPKuRPT487YM+qu\/mSDCW\/RYcTgMQl3OiMkE7K2IYyjLQ7K0crZJc9lROh\/5wm4mqGU3cR3NOV160wouQ3X4+4YEJ+CsjJxANv+KVd8hV7kbliANk5YN7ooBu1LBIz2r60SgpdBMclRUupCWOok7EA0XvLlWYHcbqaTdDo2RaG13IAlA97SAQTw83asjg9nLorXw61WlKfgsCHqbZR8T7vo1xVeDA8XMkJNZy7NH6+yyiJto631qCRsy4aIV4SXysrz80H5QUdx5nuyGOpU4QXBtoVzpUFZe7k236yCWZkvJ0mVCcivML8021xvBAgWNgNKLzzn0CgE70vGfr6CqsodTPB6yF4F1GDajx5+Hq8xrK9GIxa+pqj4S26FIUwrl5FrPAnIxbweS3AbrtGaQYHh5eQG3WzndDrY+2GWCQd\/46bzQaKax9jF41uOARLzvbHuxB6kEwSNNzvyseSsmyEXg4MUJZ2gzmOGs+7ETQ2VERpLGzz7LB3E5ytXFKxNPdYmpk1AujFIQq2G105g0lUnZ3+UNEI5r+z3XwZStoUAfg5px9d2qa1P+bTv7ywstE4a+4g3y2Z7nzEF6hE+IrpyAREEvOo+HzVI1cXUv0raITXy4b9T7jNdA9Fz\/XOUrgRUTrqPTk0dgnFfXtID1o9cpSF8atvW6UlBkabhLpWVAGKhKelN5B2HFC\/Cv4adfUBrC2VWSAysko2DgLE5F9gFZ0QADFvimAh4pZZkR62hZFt9rlHUdsA+vEawWZPRdRDKAU\/FJ3ZU6P6FA8Lk3GH3IKTW8VxJx9VmUaqIbp1R3lZU7muOD9co4e7oRkMZpL7iT1HZ\/m66PzVudjEESUR2fiIgbULC1DMDAtnmvq8sJ+egM8CSR9Hj1uoxmX74n7rXlcaSHkxkFBq2vjnLoYSvc3PnoUos4fW\/5JqJeeWA27IrzY15OGemTdRNFtog0PtGbmHFClzJK2hM3uBqncApqdNJy96N1deQc\/FNAMEad8A1SxozNdkbNlnwlyDytpLakSfDIOsbDj2EFVU35jXopb0XaCeHYPoe8O8O7cTtv08KysMAZQPkfLnrKrJPWr9eaOC7nbCNQmOQ1SrqkrW50Ot3zMquJxMULWQSAwK4rwKap+0LcCSf06yxq1kJg3xMt6dVr5ZQuyV5bOIPqPVyN7\/vTqgasujNtu0aKjJP0qxEFZXUd5xbGBsXuKv6Er59h9U69nl+19\/uM0UVFfLa6CX5lde+28kPghL5zVAOoY505Rp\/0DhyPp2K+ldX17IhteMK2WlN0MewxYLT7vT\/GcDb3\/r8bkSaoygJEI9HN3AKT9oDf1SgxymmrvmF+c0gVdplZeslSI5ygu9G2EPlPhNZAi2BL3nzDAFv7Kl4+U8TejU9iYjx+hmWhp1qfnjWUXqTrzmMLWYzn1UXA1sDDFKWnGgqxu64KgnB6vZhnoznCtm0tnrEeE8wfyqwX8rnMbd+fATHResk6xZt3KwCcE4NGVkUwHWvhDAdbTuCLtT9VpRsWZI0INcWjq4pzX5JyCPhxwxW\/hjSM2FpLKEomu2mjraRM1tso1vCqpj+Dvo71U6S+bTGtcEQAJSSgxQnBWbyxthI5aZsmsaEpRstO9G3d4Vj9VZthcLGeoSjHdC6Pyt7sX6+gTgUFPkk2scppS13Yd23BnIO\/TibJWF\/kXC2Kycwwoy1Dif11DK6drNIid7bkf6tp+f8Pxl8i8obZ+Tp4z21ZIgsgMMy7s7PVjdvJpL0UYErU9pwn1CW99bm5hhNtLpf2nWvRWLt1zN6Ek6tSNgSmplhDdIc6HrqaGJC63otXfvPxfrd7xQPQsJUjrvYNOI4IejA3F48fQK6gtv5MfmlIj5hXlirK1oFuFmtyXRdHn+0uzFrXDTWLCAxWln9genGxCkL429mH6PhifulE4gJbJw4sBX4F6rCNsIG53Dxy4BuaeJcfW52ubYFlrkSu2JljVKogVZ1g\/IwjB2Xfy9M9iMEn7pLrUDJi++VKie06DxUCfA8dTsxhAIvdEik5EbrbyQW5FROR5lMZE+pruozNoNsazjCc1bE5lGyZryRoBaXpcGxBPQVjotsLXK1Q1p7qexO3hLLOC4sx3Ck2UgKIlbiTsXYo0K2OtZx3UyZGbg21s3Cpk\/hYTOJfsvLfHF9h8GsXVQl0OTCiOvK5us\/H6jImQkouUUIYSuGdO6WXsXmJ6UEd4y073KUJ+CrK58rnPyfplR4QINR32tHWAjCDVMhfCfGPSZA0Ug7HyPCJynVi+AnPwQ8cvl0+d3QwBNESEsIzc3i\/\/rIloTmePcxGGVmZG3MdO4s0v03b6lcR9dzcXZRp6OF7mh7WDi8MFksUZfg5zEXdYSE3pyTQZxvf5oSl97rVrn9tLH7VyaOJ5I32nCN+pfO\/gD7k+8wu23OmkoDgXdNNucu\/CanMbFHEGPJ97KCr+syR+91ExV6oSDfUL\/B2vvflgHu6g9Alhi8Zc0Xw2iERNxp5EdR2cnHKCjZLyV1cKotWrwcO0j0ah5Z3fYAsoNyebqEgQ482+FBTKV1L4mkvfeRO2jdDBH3HDv7UiZvhn15XCnScB9Ro6y3zERDKUlIA2mQNFv11gEyFBJ1qzWhdFEMAQrMb2Kr4JKvggSE7sjfIB9rnB2\/soD7br4+fGKJ5H3lYOUey9HUVmE5Wg26TjVKMLkQ53E2vi5yfyDSmlnA6ZiCGHHk7Z79TtnbOc\/Y7j4zkZFc3l9xh+3XD0NWAGVkRBDpSNIQIZ7ZbIScfestFdSPfTNl\/xrs\/YOy8ixt\/Usu3Iqi7PN6NC5+5aLURD\/dtubOyzeuV+pKqhQrp1pw6k4OURcsITz++ER\/kTpTnhloiAe\/KmKMzpmIiZ5scbSk23HDXZGXbBZVJOAWcwgR35iEuU0vD4IqEvcfoRDUlc5CzF0Cy3Nb4QMcdwm8gN\/hlWED\/o9i8wz6fkdOFG2+ofTgxBGxdW7tftGoplT+Woy\/MOe0+Ul0YILRZk3YIKhxgbV1f81jgJQsqWdf8rYXBQ0Q6GMzaydhQLmBjIy253h9pSBRunW+37cibpOeGNaZTHkOnVJnUebl3SdmVhPiWvyjorki0m0s0SVLvutwWfgS8nkiuI6YBAk6zyMAB1KpS8GDDoyncoQ7nVciZ4QiXxI1tkYzAAjAJjnlJpdMRxTd8L12zgBkM756wSgcRdk4Up7FxSaR3lj\/Dnq6pSLCdl8v\/WQ7FkPNN1gxUMF1b+tGgEIRGulmDQyVQ2Tqb2ZuXawzodCgG\/naj3CqGJldlCTCNbhLAv7bor9RBNJUX\/6gmuKQEBsy73IyRE8MUGN1j2LDHyEUU8L\/48QRpae+QEtgoRbhQNbxABidazM9RFWoVUwSdkFS1i2jvFpFbDdWmWsHCWxE\/hkvc97RL\/Bln+MvoCIQrl4HXxlry3eqxMvr3R2fkG7+5z4lq2zONBIRncZSAakysldByyEP2aGzAPmNJHk74dijM9HMjE3tDyVA95qIIMhPQrs\/6u5n1MfXGkvqupFaW8kkqBPuhIqFaudgIJlV5TIySP5fO9b3oPHD1e14tx5UCKzb5HfeCl+XqTminjpmM73HboyDieZlwpxr+yCof5wQkhGELRMqkpbs1GixsRqtoHvk0lANa0UWePJajoCQYR5nwLvAfPfyKJnKw5cOpev8dS6iyX\/GYq\/MKh5LY30rZ36rvRRvKfHKRrRdGhAK+cOmc7D5XhzfU80VXcfYoekp9Nob6lO\/FE72McJDY8G8tcscF40uRhMtYGcejNmI883hu0Yo1X5cknYPF1dNBuky0soocp1jttw\/Mk0fpGYkKwrcoXhPJ27LgPU21bR78XXnpxGa227O\/1A\/6S2Y+XMtCxB5EYk6ISABntOTlVH3sjTnQ==","iv":"f19448da44e7da2133372b8d01d3e26d","s":"37d51f5936df579a"}
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