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Feb. 6, 2026
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Marketing

Brands stand to lose big chunk of databases as GDPR goes into effect

May 25, 2018

The European Union's May 25, 2018 General Data Protection Regulation will empower consumers to seek profiling data that retailers hold on them, thus adding layers of legal paperwork and accompanying costs to comply. Image credit: Fung Global Retail & Technology

 

By Danny Parisi

The European Union's General Data Protection Regulation going into effect May 25 has the potential for retailers and brands to lose significant amounts of customers' data.

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  1. Louis Vuitton, De Bethune combine codes with collaborative chronograph, clock
  2. Luxury Unfiltered: Why halo strategies from legacy brands need attention
  3. Bulgari Hotel Roma introduces treasure hunt experience
  4. Saint Laurent pulls fine art into Parisian flagship
  5. Mercedes-Benz highlights 140 years of automotive progress
  6. Cartier expands Clash collection
  7. Top luxury campaigns of 2025: Luxury Daily
  8. Journalists cite credibility as biggest concern in today’s media landscape: Cision
  9. Off the Cuff: A Q&A with Raffles & Fairmont Hotels and Resorts' Omer Acar
  10. Coty partners with OpenAI
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