Multichannel

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Adopting technology early provides a strategic advantage

April 28, 2014

Neiman Marcus exec says data recreates the in-store relationship online

April 25, 2014

Brands should act like media owners to connect with consumers

April 25, 2014

Personalization means walking a fine line between helpful and intrusive

April 24, 2014

Armani, Roberto Cavalli turn gaze to confections for Easter

April 14, 2014

Oscar de la Renta points to gardening heritage with Botanical Garden tableware line

April 14, 2014

Lexus looks to brand the letter F in new campaign

April 8, 2014

Top 10 luxury brand social marketers of Q1

April 2, 2014

Top 10 luxury brand multichannel marketers of Q1

April 1, 2014

Armani launches first Swiss-made watch collection with multichannel campaign

March 28, 2014

A mountain of big data, a mountain of stories

March 27, 2014

Building enduring partnerships with social influencers

March 27, 2014

British brands point to heritage with Mother’s Day promotions

March 26, 2014

Saks enlists celebrity stylist to showcase contemporary collection

March 20, 2014

XOJet clarifies brand voice via five rules of command

March 20, 2014

Fendi commissions baguette artwork for Munich store opening

March 20, 2014

Audi of America aligns with triumphant underdogs in latest A3 campaign

March 18, 2014

Karl Lagerfeld expands into fragrance realm with multichannel strategy

March 14, 2014

Missoni shows collection in Tel Aviv to reach new audience

March 12, 2014

Macallan targets tech entrepreneurs at SXSW with Instagram

March 11, 2014

Smythson targets trendy consumers with Quentin Jones collection

March 11, 2014