Automotive

No categories

Keys to luxury automaker success via TV commercials

July 2, 2012

Mercedes, Nordstrom, luxury hotels and Michael Kors – News briefs

July 2, 2012

Aston Martin social campaign brings 100pc traffic increase to brand site

June 29, 2012

Unified customer experience integral for brand marketing: Forrester

June 29, 2012

Mobile intelligence paves way for spontaneous commerce: Forrester analyst

June 28, 2012

Forrester: Consumer enjoyment must be the center of a business model

June 27, 2012

Maserati uses audio, video to bolster app engagement

June 27, 2012

Internal culture defines external brand experience: Forrester exec

June 27, 2012

BMW chooses social video for speed, agility display

June 26, 2012

Maserati offers exclusive sail-and-drive event in European ports

June 26, 2012

Bentley pushes fastest model to date via Goodwood Festival, digital hype

June 25, 2012

Rolls-Royce, Bentley reach top-tier consumers via Russian expansion

June 21, 2012

Lamborghini shows V12 history via moving museum exhibit

June 19, 2012

Lexus sponsors NPR, ESPN online media to leverage multichannel RX campaign

June 18, 2012

Lexus online US Open campaign to see 100M impressions

June 15, 2012

Land Rover shows off-roading power via European tour support

June 15, 2012

BMW uses golf sponsorship for vehicle push, brand visibility

June 13, 2012

Blancpain, Lamborghini target auto enthusiasts with racing app

June 13, 2012

Hermès, Maserati make splash in Robb Report print edition

June 12, 2012

Lexus leverages US Open sponsorship via multichannel efforts

June 11, 2012

Land Rover reinforces off-roading abilities via Facebook initiative

June 8, 2012