Jewelry

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Are luxury watchmakers missing out on mobile sales?

March 29, 2013

Montblanc reinforces Meisterstück legacy through storytelling campaign

March 29, 2013

Roger Dubuis targets Easter campaign for watch enthusiasts

March 28, 2013

Cartier tailors catalog strategy for digital audience

March 26, 2013

Hublot ups star status with Kobe Bryant ambassadorship

March 25, 2013

Bell & Ross enhances static ad through QR code content

March 22, 2013

Swarovski bolsters brand recognition on Instagram via spring/summer push

March 21, 2013

TAG Heuer celebrates 50th anniversary of Carrera collection via event, social media

March 21, 2013

Tourneau pushes pre-owned collection via social-driven campaign

March 19, 2013

Why Bulgari’s legal issues will not damage its reputation

March 15, 2013

Franck Muller connects print, social media via QR code

March 15, 2013

Is Tiffany’s lawsuit against Costco worth it?

March 14, 2013

TAG Heuer tailors US ecommerce strategy with simple navigation

March 14, 2013

Are fashion and jewelry marketers avoiding rich mobile media?

March 12, 2013

Cartier boosts brand appeal by supporting women entrepreneurs

March 5, 2013

Blancpain broadens brand magazine appeal via interactive app

March 1, 2013

Raymond Weil fetes BRIT Awards partnership with limited-edition timepieces

February 27, 2013

Tiffany triggers app downloads, site purchases via mobile banner ad

February 26, 2013

Montblanc continues charity streak via UNICEF collection

February 26, 2013

Gemfields boosts brand awareness via Mila Kunis ambassadorship

February 22, 2013

One-third of luxury marketers fail to optimize mobile commerce: L2 Think Tank

February 19, 2013