Jewelry

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Fabergé entices sales with limited-edition Valentine’s products

February 7, 2012

John Hardy leverages digital marketing to anchor holiday celebrations

February 6, 2012

Swarovski promotes lifestyle through location-based holiday site

February 3, 2012

Burberry emphasizes youthful appeal through spring/summer campaign

February 3, 2012

Google, Microsoft cofound DMARC to better defend email authentication

January 31, 2012

Longines cuts ribbon of first US shop-in-shop at Tourneau flagship

January 26, 2012

Swarovski St. Valentine’s Day discounts could harm jeweler’s luxury status

January 25, 2012

Emotive mobile advertising imperative for jewelers this St. Valentine’s Day

January 23, 2012

Mauboussin redesigns New York flagship to increase foot traffic, engagement

January 23, 2012

Tag Heuer aims for higher customer retention with agency appointment

January 20, 2012

Tag Heuer taps mobile for interactive ad experience in Vanity Fair

January 18, 2012

Luxury retailers top mobile effort IQ: L2 Think Tank

January 12, 2012

Fabergé promotes iconic collection, CSR with world’s largest egg hunt

January 11, 2012

Tiffany holiday sales results not indicative of its marketing

January 11, 2012

Cartier markets love collection through email, microsite

January 11, 2012

Tag Heuer builds hype for upcoming digital gaming project

January 10, 2012

Asprey shifts strategy to include global ecommerce

January 9, 2012

Hermès bares all through luxury craftsmenship microsite, feature film

January 5, 2012

Jaeger-LeCoultre pairs with Mad Men TV series for limited-edition timepiece

January 5, 2012

Top 10 luxury marketing ideas in 2011

January 3, 2012

Taxi TV platform offers direct link to New York’s affluent consumers

December 30, 2011