Marketing

No categories

Collaboration, authenticity essential for successful metaverse efforts

May 31, 2022

How social media marketing could hurt your business

May 31, 2022

NFTs must be thoughtful, multifaceted: Balmain CMO

May 27, 2022

Brands underestimate when consumers will jump ship after poor CX: report

May 25, 2022

Fendi, Bulgari fastest-growing Italian luxury houses: BrandZ

May 24, 2022

The Douyin KOL helping luxury tap China’s lower-tier cities

May 23, 2022

Luxury buzzes about bees with conservation efforts

May 20, 2022

Luxury leverages power of love to reach Chinese consumers

May 20, 2022

Register now for free event: Women in Luxury 2022 eConference

May 20, 2022

Brands flock to Cannes, aiming to make festival most luxury-laden yet

May 17, 2022

What China’s “45-degree life” trend means for luxury

May 17, 2022

Reviews, UGC now more important than ever: report

May 16, 2022

Twitter deal temporarily on hold: Elon Musk

May 13, 2022

76pc of Twitter users have made purchases after online conversations

May 12, 2022

4 lessons in color for luxury and China

May 10, 2022

Pandemic shifted family dynamic, shopping behavior: report

May 9, 2022

Do Chinese consumers want hyper-luxury or hyped luxury?

May 9, 2022

What harnessing first-party data looks like in marketing

May 9, 2022

Luxury celebrates love, family with Mother’s Day tributes

May 6, 2022

As metaverse opportunities expand, consumer expectations grow: Accenture

May 5, 2022

Consumers seeking more contextual storytelling from brands: Condé Nast

May 3, 2022