Marketing

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Luxury brands must avoid this “easy growth trap”

September 22, 2020

Entering a new era of luxury marketing

September 21, 2020

Personalization: The key to competing with Amazon Luxury

September 18, 2020

Instagram Stories now key to influencer marketing: survey

September 17, 2020

How can luxury brands capture the opportunity on TikTok?

September 17, 2020

How to win in luxury fashion during the COVID-19 crisis

September 15, 2020

7 fundamentals of effective luxury brand communication

September 15, 2020

Efficiency, empathy essential for brands to meet CX expectations

September 14, 2020

Which changes in consumer behavior will persist after lockdown?

September 11, 2020

French-American designer Joseph Altuzarra debuts most personal campaign yet for fall collection

September 10, 2020

Pandemic and changing value systems

September 9, 2020

Brioni showcases Brad Pitt’s laidback appeal in fall/winter 2020 ad campaign

September 8, 2020

Pandemic will not slow down mobile ad growth: Forrester

September 8, 2020

Why luxury brands must be innovative

September 8, 2020

3 steps to achieving revenue growth mid-pandemic: The sales and marketing accelerator

September 8, 2020

China’s hottest trend, Ins Style, was influenced by banned Instagram

September 4, 2020

Brands are trying to cancel the idea of “whitening.” Will this work?

September 4, 2020

Gucci breaks campaign for new watches and fine jewelry collection set in still life images

September 3, 2020

Post-COVID-19 consumers will continue shift to values-based, digitally-savvy brands: Forrester

September 3, 2020

75pc of consumers unlikely to share branded hashtag: study

September 1, 2020

For one’s own pleasure: Luxury’s return to discretion

September 1, 2020