Marketing

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How PR can help you salvage the second half of 2020

July 2, 2020

Burberry turns to CGI tech for reality-to-fantasy campaign for TB Summer Monogram collection

July 1, 2020

How luxury fashion brands’ new creative direction is affecting content production

June 30, 2020

The clock is ticking for luxury brands post-COVID-19

June 30, 2020

3 marketing must-haves to prepare for a renewed COVID-19 lockdown

June 29, 2020

Unique challenges of marketing to moms amid COVID-19

June 29, 2020

Bulgari breaks summer 2020 campaign with romance of Italy

June 26, 2020

Instagram-active UHNWIs are re-engaging with travel and luxury goods

June 26, 2020

Why luxury group CEOs kept their voices quiet during lockdown

June 24, 2020

Decoding “Too Cool”: The uprising subculture that embraces looking “tasteless”

June 24, 2020

Gartner outlines 10 data and analytics trends every marketer should know

June 23, 2020

Why businesses must act digital – before it is too late

June 23, 2020

Luxury brands’ secret weapon in China? Social listening

June 22, 2020

Lexus and Sephora lead among luxury brands on Forrester’s CX report

June 22, 2020

Why celebrity endorsements are drastically changing in China

June 22, 2020

Should brands build up their own private traffic channels?

June 22, 2020

Digital marketing needs to evolve customer experience: Forrester

June 19, 2020

Is your Facebook strategy obsolete?

June 19, 2020

The case against personalized marketing: Forrester

June 18, 2020

Did content keep the goodwill going for luxury brands during the lockdown?

June 18, 2020

5 laws of post-pandemic financial recovery

June 18, 2020