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Jan. 24, 2020
  1. Time, experiences becoming ultimate luxuries of the future: Lexus report
  2. Luxury celebrates Chinese New Year with cartoon collections
  3. Louis Vuitton looks to score more sports fans in NBA alliance
  4. IWC offers insights into what materials go into its watchcases and why
  5. Day's wrap: IWC Schaffhausen, Engel & Völkers Yachting, Canyon Ranch, Axa XL and Salon Privé Concours d’Elégance
  6. Canyon Ranch, seeking growth in wellness, hires new CEO from Ralph Lauren
  7. Engel & Völkers seizes luxury yachting opportunity with new brokerage that complements real estate
  8. Axa XL, insurer to wealthy collectors, signs up for 5-year sponsorship of Britain’s Salon Privé Concours d’Elégance
  9. How high price-point luxury watch and jewelry consumers shop from online to offline
  10. Day's wrap: Wuhan woes, Tiffany, Harrods, Fendi and Four Seasons
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Luxury Memo special reports

Colors in luxury – Luxury Memo special report

June 20, 2019

Valentino highlights red for its pre-fall collection. Image credit: Valentino

 

By Sarah Ramirez

If strong branding makes a good impression, the use of color is a crucial but often overlooked component of luxury labels’ imagery.

To read the entire article, please subscribe or
 
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  1. Time, experiences becoming ultimate luxuries of the future: Lexus report
  2. Luxury celebrates Chinese New Year with cartoon collections
  3. Louis Vuitton looks to score more sports fans in NBA alliance
  4. IWC offers insights into what materials go into its watchcases and why
  5. Day's wrap: IWC Schaffhausen, Engel & Völkers Yachting, Canyon Ranch, Axa XL and Salon Privé Concours d’Elégance
  6. Canyon Ranch, seeking growth in wellness, hires new CEO from Ralph Lauren
  7. Engel & Völkers seizes luxury yachting opportunity with new brokerage that complements real estate
  8. Axa XL, insurer to wealthy collectors, signs up for 5-year sponsorship of Britain’s Salon Privé Concours d’Elégance
  9. How high price-point luxury watch and jewelry consumers shop from online to offline
  10. Day's wrap: Wuhan woes, Tiffany, Harrods, Fendi and Four Seasons
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