Luxury Daily
The authority in luxury news.
Dec. 15, 2025
  1. Luxury Women to Watch 2017
  2. Capri Holdings closes Versace divestiture
  3. Mercedes-Benz locks in with WTA as exclusive automobile partner
  4. Chase opens new Sapphire Lounge in Las Vegas
  5. 85pc of recent, pending Gen Z car buyers considering luxury vehicle purchase: report
  6. Dolce & Gabbana debuts Devotion fragrance film
  7. Dolce & Gabbana sets up holiday market in NYC
  8. Hermès, Goyard lead consigner sales in 2025: Rebag
  9. Legendary architect Frank Gehry dies at 96
  10. Louis Vuitton named title partner of F1 Monaco Grand Prix
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Luxury Memo special reports

Content marketing in luxury – Luxury Memo special report

August 26, 2019

Cover of Net-A-Porter's magazine. Image credit: Porter

 

By Brielle Jaekel

The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Women to Watch 2017
  2. Capri Holdings closes Versace divestiture
  3. Mercedes-Benz locks in with WTA as exclusive automobile partner
  4. Chase opens new Sapphire Lounge in Las Vegas
  5. 85pc of recent, pending Gen Z car buyers considering luxury vehicle purchase: report
  6. Dolce & Gabbana debuts Devotion fragrance film
  7. Dolce & Gabbana sets up holiday market in NYC
  8. Hermès, Goyard lead consigner sales in 2025: Rebag
  9. Legendary architect Frank Gehry dies at 96
  10. Louis Vuitton named title partner of F1 Monaco Grand Prix
VIDEOS
More Videos

MORE IN Luxury Memo special reports
Chinese ecommerce – Luxury memo special report
Addenda to Luxury Daily, Altiant luxury consumer research report with COVID-19 effect
Luxury Outlook 2020 – Luxury Memo special report
Digital in real estate – Luxury Memo special report
Alternative materials – Luxury Memo special report
Cities of luxury: Shanghai – Luxury Memo special report



RECENT ARTICLES
Moncler returns to the slopes for Grenoble campaign
Ruinart reveals annual Carte Blanche creative collaboration
Follow @LuxuryDaily for the latest in luxury news

Viceroy Hotels installs next chief executive
Bugatti assembles owners for seasonal gathering in Molsheim
85pc of recent, pending Gen Z car buyers considering luxury vehicle purchase: report