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  5. Hermès opens three new global boutique locations
  6. The Macallan Estate to host 'Cirque du Soleil Sprit' showcase
  7. Burberry transforms customer experiences through digital innovation
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  9. Dior goes for gold with flashy J'adore campaign
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News briefs

Day’s wrap: Snap Inc., Luxury Portfolio International, Audi, Beverly Hills and brand protection webinar

March 18, 2021

Fit Finder uses data to improve sizing recommendations. Image credit: Fit Analytics

 

By Luxury Daily News Service

Luxury Daily’s live news for March 18:

Snap Inc. buys apparel-tech sizing firm with ecommerce in mind
Social media company Snap Inc. has acquired German machine learning platform Fit Analytics in a push towards ecommerce.

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Luxury Portfolio International teams with JamesEdition to boost global exposure
Real estate marketing firm Luxury Portfolio International is partnering with real estate listings platform JamesEdition to syndicate high-end properties to its worldwide audience.

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Audi ends FY 2020 with record Q4
German automaker Audi experienced a strong second half to propel its sales revenues to more than 49.9 billion euro, or about $59.5 billion at current exchange, in the 2020 fiscal year.

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Beverly Hills boosts its pedigree as dog-friendly destination
The city of Beverly Hills, CA is showcasing its upscale amenities with the help of some furry ambassadors as consumers become more interested in traveling with their pets.

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Webinar: Protecting brands from fast-growing counterfeiting, return fraud
Register for the free webinar on April 7 at 11 a.m. to noon EST (New York time) titled, “Protecting brands from fast-growing counterfeiting, return fraud”

Please click here to register

Luxury must approach TikTok with authentic storytelling
Luxury brands have an opportunity to build trust with consumers by incorporating TikTok into their marketing strategies.

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  1. Porsche uses Apple Vision Pro to improve production trainings
  2. Chanel pushes watches, fine jewelry to new heights for holiday
  3. Made-to-measure garments color Dolce & Gabbana campaign
  4. Luxury Unfiltered: Four key strategies to transform conventional events into exceptional experiences
  5. Hermès opens three new global boutique locations
  6. The Macallan Estate to host 'Cirque du Soleil Sprit' showcase
  7. Burberry transforms customer experiences through digital innovation
  8. Balmain takes minimalist approach in conceptual campaign
  9. Dior goes for gold with flashy J'adore campaign
  10. 'Gucci Ancora' campaign features cast of newcomers
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